Economic: Journal Economic and Business
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Marketing Management Strategy in Increasing Sales of Aluminum and Glass Products at the Mustika Jaya Store in Ciampea District, Bogor Regency
The focus of this research is aimed at describing aluminum and glass marketing management strategies in aspects of increasing product sales at Mustika Jaya Aluminum Store in Ciampea District, Bogor Regency. This research uses qualitative methods by conducting in-depth interviews with business owners
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