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Penerapan Digital Marketing Sebagai Strategi Komunikasi Pemasaran Pada UMKM Sektor Kuliner

Lotte, Luckhy Natalia Anastasye et al.
RIGGS: Journal of Artificial Intelligence and Digital Business · Papers
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digital-marketingumkm
Penerapan digital marketing dan dampak dari penerapan digital marketing untuk meningkatkan profit Usaha Mikro Kecil dan Menengah (UMKM) sektor kuliner kedai kopi dan kafe. Sampel dalam penelitian ini terdiri dari 11 kedai kopi dan kafe, sumber data dari penelitian ini yaitu para pemilik kedai kopi d
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