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Customer satisfaction, training and TQM: a comparative study of Western and Thai hotels

Chartrungruang, Bung-On et al.
Victoria University Research Repository (VURR) · Papers
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350000-commercecustomer-satisfactionhospitality-industrymanagementtourism-and-servicestraining
Managers within the hospitality industry make frequent reference to TQM principles. The extent to which these principles are applied effectively within the human resource management area of hospitality however remains under-researched. By applying TQM principles, this paper focusses on the relations
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