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Privacy-Friendly Cohort Determination: Sealed, CSP-Independent In-Browser ML Inference of Professional Segments for Identity-Less Advertising

Tiwari, Om Shankar et al.
arXiv (All) · Papers
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B2B advertising targets a viewer's professional attributes (employer size and industry, function, seniority) and has obtained them by matching identities across sites. Safari and Firefox block third-party cookies, Google retired the Privacy Sandbox cohort APIs in 2025, and reverse-IP firmographics d
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