Conceptio › Archive › UM Research Repository
UM Research Repository metadata only CC BY-NC-ND 4.0

Transnational strategy at Nestle : a focus on Nestle Malaysia

Keh, Pin Tat
UM Research Repository · Papers · License: CC BY-NC-ND 4.0
Open Source ↗
international-business
Nestle is one of the few multinational companies that adopts the transnational strategy to pursue its global competitiveness. In Nestle Malaysia, it is no different with great focus on product innovation and cost leadership a real challenge to the management. With the advent of trade liberalisation
Conceptio Open Archive

Analyze & explore related research in Conceptio

Connect this record directly into your research workflow or AI agent. Explore citations across open repositories, query full text, and export structured proof bundles.

This document is indexed with metadata only: full text is not available in the archive for this record. Open the official source ↗

Related documents

Record · ID 1257262
Retrieved via Conceptio: every document is proof-bundled with source, license, and retrieval metadata.
Bring this data into your agent: Connect via MCP or API · 20 free credits to start · no card required
Read the Docs → · View CLI source on GitHub · Conceptio Open Knowledge Archive