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The Young Adults' Experiences With Virtual Reality (YAES VR) Study

NYU Langone Health · 2025
ClinicalTrials.gov · Datasets · License: Public Domain · 2025
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napopulation-health
The purpose of this study is to test the effect of virtual reality (VR) food marketing exposure (versus VR non-food control) on snack consumption, purchase intention, hunger, and arousal in black and white young adults. Participants will be randomized to either the VR food marketing condition or VR non-food control. Study participation duration will be 2 hours during a one-time, single visit.
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