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AdCoEvo: A Co-Evolving Multi-Agent Advertising Delivery System

Hu, Tianzhu et al.
arXiv (All) · Papers
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artificial-intelligenceinformation-retrievalmultiagent-systems
Digital advertising is an important means for platforms to reach potential users and drive business growth. Advertising delivery is the core link between marketing objectives and actual returns. Existing methods have achieved partial automation in individual tasks such as bidding and budget allocati
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