ConceptioArchiveDigitalcommons Kennesaw State University
Digitalcommons Kennesaw State Universitymetadata only

The Effects of Strategic Alliances on Marketing Efforts: The Roles of Cooperation

Hsu, Tommy
Digitalcommons Kennesaw State University · Other
Open Source ↗
marketing
strategic alliance, coopetition, marketing, strategic management policy
This document is indexed with metadata only — full text is not available in the archive for this record. Open the official source ↗
Record · ID 224025
Conceptio Open Knowledge Archive — every document is proof-bundled with source, license, and retrieval metadata.