TÜKETİCİLERİN PERAKENDECİ TERCİHLERİNDE ETKİLİ OLAN DAVRANIŞSAL FAKTÖRLER VE SÜPERMARKET UYGULAMASI

KESKİN, H. Dilara et al.

Dspace At Dokuz Eylul University · Other

tüketici, perakendeci, davranışsal faktörler. consumer, retailer, behavioral factors.

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