#MakeAnImpact! L’actualité du monde aujourd’hui, entre présence online et recherche de l’impact du Soi

What happens when worldly reality is no longer constituted by the durable presence of things, but by the projected impact of the self? This article takes the popular slogan of charitable entrepreneurship, “Make an impact!”, as a symptom of the privatization of what Arendt once called the 'worldly reality' in everyday social media interactions. It juxtaposes two caricatured social-media ideal types—the Poetry-Slam Personality and the Big-Picture Personality—and traces, in the identity of their apparent opposition, the disappearance of the world as a political space of reliable appearances.