FASHION AND ITS INFLUENCE ON YOUTHS IN TERTIARY INSTITUTIONS IN ANAMBRA STATE

Fashion is a very broad concept which cannot be dealt with wholly and entirely. This informs why the researchers have chosen to study the clothing aspect of fashion precisely and its influence on youths in Anambra State. The major instrument for data collection was structured questionnaire. Results obtained were analysed using frequency and mean. Some youths actually are well informed on the factors that influence selection of clothing items, but they deviate due to peer conformity and other influences. Some are totally ignorant. Youths make up their sources of income through pocket money from parents/guardians, gifts of money from friends/opposite sex friends etc. Some youths encounter problems such as waste of much of their lecture/study time for the sake of fashion demand. Fashion drives some youths crazy that’s why they now exhibit sagging of trousers, push-up breasts/exposure of breast-cleavage among others. Some recommendations were made to help the youths to be well informed on fashion especially on the aspect of clothing items.