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Engaging Customers, Embracing AI: How Suppliers Respond to Trade Tensions and Improve Performance

Raffaele Filieri et al.
HAL (France) · Papers · License: Open Access
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artificial-intelligence-aicustomer-engagementgenerative-aiinnovation
Trade tension, Artificial intelligence AI, 0, Customer engagement, Innovation, Generative AI, AI integration artificial intelligence AI customer engagement induced innovation theory trade tension, 1
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Record · ID 983852
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