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Analisa faktor-faktor yang mempengaruhi penerimaan mobile banking dengan Technology Acceptance Model (TAM)

Soesilo, Diana
Scientific Repository · Papers
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academic
Mobile banking yang sangat bermanfaat ternyata penerapannya kurang mendapat respon baik dari penggunanya, sehingga menimbulkan ketertarikan untuk diteliti. Dengan menggunakan TAM (perceived usefulness dan perceived ease of use) sebagai kerangka teori, penelitian ini juga menggunakan faktor perceived
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