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An advertising campaign for Botika Binhi

Ching, Allen Chester F. et al.
Animo Repository · Papers
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advertising-and-promotion-management
Drug prices in the Philippines are so high that people who are suffering from curable diseases die because they could not afford the drugs they need. In response to this, the Congress passed R.A. 6675 or the Generics Act of 1988 requiring doctors to prescribe patients with generic drugs, enclosing b
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