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Incentive Alignment in Online Experimentation

Soumalias, {Ermis et al.
arXiv (All) · Papers
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computer-science-and-game-theory
Evaluating the causal effect of new features is a central goal for online platforms. While recent literature addresses limited testing traffic via centralized portfolio optimization, this perspective abstracts away a critical institutional reality: experimentation is operationally decentralized. The
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