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Socially Advantaged? How Social Affiliations Influence Access to Valuable Service Professional Transactions

Gubler, Timothy et al.
BYU ScholarsArchive · Papers
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entrepreneurshipmarketingsocial-capital
Research Summary This article theorizes that social capital produced by social affiliations allows service professionals to gain access to higher-value transactions through increased reputation for trustworthiness, which then aids them in further building reputation and engaging in entrepreneurship.
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