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Sistema de construção de distintividade da marca tridimensional

Do Prado, Elaine Ribeiro
DIALNET OAI Articles · Papers
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intellectual-property
The study addresses the legal requirements for building the distinctiveness needed for the protection of tridimensional trademarks and the strategic marketing measures aimed at the market's associating the object with the designation of the product's origin. It distinguishes the tridimensional trade
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