Dipòsit Digital de la Universitat de Barcelona
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Framing the Athlete: Government, Institutions, and Fan Culture in the Personal Branding of Chinese Sports Stars
Treballs Finals del Màster en Direcció d'Empreses de l'Esport, Facultat d'Economia i Empresa, Universitat de Barcelona. Curs: 2024-2025. Tutor: Mel Solé Moro
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