ConceptioArchiveOpenAlex
OpenAlexmetadata only

THE ROLE OF AI IN MARKETING PERSONALIZATION: A THEORETICAL EXPLORATION OF CONSUMER ENGAGEMENT STRATEGIES

Sodiq Odetunde Babatunde et al.
OpenAlex · Papers · License: Open Access
Open Source ↗
businessmarketingpsychologysocialmedia
personalization, customer engagement, marketing, business, psychology, computer science, world wide web, social media
This document is indexed with metadata only — full text is not available in the archive for this record. Open the official source ↗

Related documents

Record · ID 199672
Retrieved via Conceptio — every document is proof-bundled with source, license, and retrieval metadata.