RIGGS: Journal of Artificial Intelligence and Digital Business
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Pengaruh Social Media Marketing dan Product Quality terhadap Keputusan Pembelian Jims Honey di Kalangan Mahasiswa Pendidikan Ekonomi
Penelitian ini bertujuan untuk mengetahui pengaruh social media marketing dan product quality terhadap keputusan pembelian Jims Honey di kalangan mahasiswa pendidikan ekonomi. Penelitian ini menggunakan jenis penelitian explanatory research dengan pendekatan kuantitatif. Populasi dalam penelitian in
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